by Tamer Badawy | Sep 25, 2026 | Digital Transformation & AI Strategy, Uncategorized
Your customers might still need what you sell in five years. They might just not need it from you. That's the uncomfortable question behind this week's episode, and step five breaks from every other step in this series to ask it. No tribunal, no press release, no...
by Tamer Badawy | Sep 18, 2026 | Digital Transformation & AI Strategy, Uncategorized
You watched the 15th of September episode. Rolls-Royce doesn’t really sell engines to airlines anymore. It sells flying hours and gets paid only when the engine works. That’s a clever business model story. It’s not the point the video was making. The...
by Tamer Badawy | Sep 11, 2026 | Digital Transformation & AI Strategy, Uncategorized
You watched the 8th of September episode. Air Canada, a chatbot, a tribunal, and $812.02 in damages. It’s easy to read the situation as a chatbot mistake. It wasn’t. In February 2024, a passenger asked Air Canada’s chatbot about bereavement fares...
by Tamer Badawy | Sep 4, 2026 | Digital Transformation & AI Strategy, Uncategorized
Digital Transformation for Leaders, Step 2: Technology and the Technology-to-Capability Map You watched the 1st of September episode. Lidl and SAP scrapped their partnership after seven years and roughly €500 million in investment. It’s easy to read that as...
by Tamer Badawy | Aug 28, 2026 | Uncategorized, Digital Transformation & AI Strategy
You watched the 25th of August episode. The $18-a-month heated seats. The backlash. A year later, there was a quiet reversal. It’s a good story, and it’s easy to file away as “BMW got the pricing wrong.” That’s not what the video was...
